For effective marketing, it is essential to consider both time-proven and innovative strategies. Adding gamification to your marketing strategy is just one example of thinking outside of the box. Not only does it help your business stand out from the competition, but it also closes deals. Gamification accomplishes two primary goals: it gets users talking on different social media platforms about their experience, and it increases the time a consumer spends in your app. Ultimately, the user’s engagement with your brand intensifies, thereby impacting his or her buying decision. Gamification consists of multiple elements, all beneficial to your marketing strategy.
As a local business owner, you want to broaden your reach to neighboring cities by ranking high in search results. Even without a physical address in other cities or a GMB listing, you can accomplish that goal by carefully planning and executing city pages. A city page has no business address in the city where you want to rank. However, with informative, relevant, and compelling pages, it is possible to generate more traffic and leads even without a brick and mortar address in surrounding areas. If your company has just one location yet you serve customers in other communities, you
Parents go to great lengths to ensure the safety of their children, especially when it comes to spending time online. The problem is that with a standard search engine, kids can find for anything, which puts them at risk for exposure to adult topics. Thanks to a new Google product called Kiddle, children can still search online while parents track their activity. Inquisitive Minds By nature, kids are inquisitive. They hear things at school and even at home that would never have come up even 10 years ago. Because they have exposure to so much, Google is doing its part